Logo Design Process

My first project with 2BLIT, Inc. We worked hard to finally make the perfect logo. This involved many stages, from black and white sketches to final improvements. Following is a journal of my logo design process.

Sketches

I began by sketching several possible ideas for logos, inspired by the name and traits of our company:

Black and White

I then used Illustrator to make a black and white mockup of my favorite logo:

Color

Someone else's black and white design made it to the next round instead of mine, so I then made a color version of this design:

Improvements

The company decided to go in a different direction with the color logo, so I then made final adjustments on this logo: